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Ferry, a leading payroll platform for the hospitality industry, simplifies tip payouts, streamlines payroll, and enhances employee financial security with its innovative, patented technology.

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Ferry teamed up with Flextroops to develop key portals, a mobile app, and quality assurance processes, growing the team from 2 to 10 members and optimizing workflows.

The collaboration resulted in a 43% cost reduction, faster system performance, and improved customer satisfaction, setting a new benchmark for payroll innovation.

Roles

  • Fractional CTO

  • Product Design

  • Full Stack Development

  • Support Engineering

  • DevOps

  • Quality Assurance

  • Go-To-Market (GTM) Strategy

Deliverables

  • Internal Portal

  • Customer Demos

  • Customer Onboarding

  • Major Feature Development

  • Growth Architecture

  • Mobile Application

  • Technical Documentation

The Challenge

Ferry faced significant challenges that impeded growth and efficiency. Their fragmented, insecure legacy codebase created technical bottlenecks, while high infrastructure costs averaging $7,000 per month strained their budget. Frequent product issues resulted in a 60% customer support contact rate, reflecting low satisfaction. Additionally, unstructured engineering processes led to project delays, threatening go-to-market timelines. These obstacles highlighted the urgent need for operational improvements and sustainable solutions.

low satisfaction

2.0

mobile app rating

lack of team members

high
infrastructure
costs
averaging

$7,000

per month

Customer issue
rates

60%

unstructured engineering processes

Delivering Tailored Solutions

We approached Ferry’s challenges comprehensively, executing strategic roles that delivered measurable results for operational excellence.

Core Portals

Admin Portal

The Admin Portal enhances hospitality operations with centralized user data management, payment tracking, and configuration tools. It features internal and customer-facing versions for managing employee data, payment card and wage activities, tip distributions, payroll settings, and FICA tax monitoring, ensuring accurate payments and reduced costs.

Customer Portal

The Customer Portal for Ferry is a powerful tool that the support team uses to efficiently address user needs. It facilitates real-time issue resolution, seamless payroll management, and secure account access. With advanced features like 24/7 accessibility, automated notifications, and transaction tracking, the portal empowers hospitality teams to streamline operations and enhance employee satisfaction.

Tip Portal

The Tip Portal empowers hospitality employees to seamlessly manage their tips with flexible, customizable configurations. This innovative tool simplifies tip distribution, enhances transparency, and ensures employees have greater control over their earnings. By streamlining the process, the Tip Portal fosters financial security and trust, setting a new standard for employee-centric payroll solutions in the hospitality industry.

Mobile Application

Developed and launched an innovative mobile app for Ferry, which empowers hospitality employees with seamless access to same-day tip payouts, wages, and financial tools. The app ensures on-the-go convenience, user-friendly navigation, and secure transactions, enhancing employee satisfaction and streamlining payroll processes for the hospitality industry.

Technical Documentation

Developed comprehensive technical documentation for Ferry's payroll platform, which covers system architecture, maintenance protocols, scalability guidelines, and onboarding processes. These guides provide the Ferry team with a clear framework for troubleshooting, implementing future enhancements, and onboarding users and team members efficiently. By ensuring clarity and accessibility, the documentation optimizes operations, minimizes downtime, and supports the platform’s scalability and adaptability within the dynamic hospitality industry.

Dedicated Teams

Assembled and deployed expert engineering and QA teams that were tailored to Ferry's unique requirements, driving innovation, ensuring robust quality assurance, and adapting to evolving project needs. These dedicated teams played a pivotal role in building key portals, a mobile app, and optimizing workflows, enabling faster performance, cost efficiency, and enhanced customer satisfaction.

Results and Successes:
Transformative Outcomes

Our collaboration yielded measurable improvements

Infrastructure costs

43%

Processed over

$16M

in

tip payments in
one month, with
$7M  in card purchases
alone.

Database query speeds

70%

The team scaled from 2 to

10

members.

Customer issue
rates

4%

from 2 stars to

4.8

mobile app rating

Successfully scaled the product to

23,000

users, with plans for 40,000 by March 2025.

Everyone on their team is incredibly talented, dedicated, and a pleasure to work with, making the process of building and scaling feel effortless and collaborative. If we had to start again from scratch, FlexTroops would be our first call.

Trista Kempa | Co-founder

Useferry Inc

A Dedicated Partnership

Flextroops adopted a dedicated team model to ensure seamless integration with Ferry’s internal stakeholders, fostering direct collaboration and enhancing product ownership. This strategic approach was designed to complement Ferry’s small internal team, effectively acting as an extension of their resources.

Direct Access to a
Cohesive Team

Consistent communication and streamlined decision-making were enabled by maintaining close collaboration with Ferry’s stakeholders.

Scalable Support Without Compromising Quality

The dedicated team seamlessly augmented Ferry’s capacity, allowing rapid scaling to meet project demands while maintaining high standards.

Trust, transparency,
and efficiency

Throughout the project lifecycle, the model promoted a strong partnership, aligning efforts with Ferry’s goals and ensuring successful outcomes.

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Next Big Idea?

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